The last time the Summer Olympic Games were on, I had the television turned on while painting the walls of my college apartment in Tallahassee, Florida. Has it really been four years later already?? And with July 27th soon approaching, aside from cheering on Team USA, the opening ceremony is definitely one of my favorite events and the most anticipated event by everyone in the world. Not only does it signal the start of the games, but it's also a great way to scope out all of the team fashion. For the London 2012 Summer Olympic Games, Team USA's uniforms are designed by none other than Ralph Lauren. I mean come on, what's more appropriate than classic American Sportswear by Ralph Lauren?? And the uniforms this year is just that, classic. Classic and tailored, of course. The design features a red, white, and navy palette with crisp blouses, cotton scarves, breezy skirts for the women and tailored pants for the men, and fitted blazers with the U.S. Olympic Team patches and of course the big Ralph Lauren pony logos. Oh, and not to forget, matching navy caps.
I love love love these uniforms for the 2012 London games. I love how Ralph Lauren chose navy blue over royal blue as the base color for the entire design, giving the uniforms a very classic American look to the entire ensemble without hitting us over the head with the red, white, blue, stars, and stripes. Don't get me wrong, I think those elements in and of themselves are perfect for this occasion, but we don't want our Olympians to look like they're actually draped with an American flag from head to toe. The slight subtlety of this design is what makes it great, but you can definitely still see USA all over it. I love how the entire ensemble is very clean, classic, tailored and almost gives me a 1920s Fitzgerald-esque impression. Nonetheless, they're going to look great out there and hopefully many many many medals will be present during the closing ceremony. GO TEAM USA!
Love, KB
The June 2012 cover of VOGUE dedicated to TEAM USA